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Wireless e-mail proved to be the “killer app” that accelerated the popularity of the smartphone market.

By the mid-2000s, Research in Motion’s Black Berry had solidified its hold on the smartphone market with both corporate and governmental organizations.

BI vendors re-entered the market with offerings spanning different mobile operating systems (Black Berry, Windows, Symbian) and data access methods.

The two most popular data access options were: Research in Motion is continuing to lose market share to Apple and Android smartphones.

The Google Play Store now has over 700,000 apps available for the mobile devices running the Android operating system.

More importantly, the advent of the mobile device has radically changed the way people use data on their mobile devices. Business intelligence applications can be used to transform reports and data into mobile dashboards, and have them instantly delivered to any mobile device.

The predominant method for accessing BI information is using proprietary software or a Web browser on a personal computer to connect to BI applications. Starting in the late 1990s, BI systems offered alternatives for receiving data, including email and mobile devices..


Business intelligence (BI) refers to computer-based techniques used in spotting, digging-out, and analyzing business data, such as sales revenue by products and/or departments or associated costs and incomes.

Furthermore, the user will not need to build and maintain a separate mobile BI deployment.

In addition, mobile BI requires much less bandwidth for functionality.

Google Inc.’s Android has overtaken Apple Inc.’s i OS in the wildly growing arena of app downloads.

In the second quarter of 2011, 44% of all apps downloaded from app marketplaces across the web were for Android devices while 31% were for Apple devices, according to new data from ABI Research.In the first three months of 2011 Google’s Android OS gained 7 points of market share.


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